Just for Kids empowers the youth of the San Miguel Watershed region and assists the organizations serving our youth through financial and developmental support.


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JFK was created in 2000 by Bill Carstens, long-time Telluride resident, entrepreneur and philanthropist. JFK is funded by an endowment established by Mr. Carstens, the Carstens Family Fund at the Denver Foundation. Each year the endowment matches proceeds from our annual fundraiser, Mountains to Desert Bike Ride (M2D) and private donations. .

Mr. Carstens passed away in 2006 and while much of his entrepreneurial talent cannot be duplicated, the JFK board emphasizes a few core Carstens imperatives: valuing innovation, pursuing a creative route to overcome challenges, intellectual vitality, and maintaining a grass roots familiarity with local needs. We honor our founder with the Man of La Mancha scholarship award for promising graduating seniors who dream and achieve at the highest levels.


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Executive Director: Katie Geissler
Finance Manager: Pam Shifrin

JFK Board President: Elaine Demas
JFK Vice President: Erika Henschel
Treasurer: Cheryl C Miller
Secretary: Gretchen Wells

Additional Board Members:
Jon Orris
Susan Rice
Marty Schmaltz